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Product

What your store runs on.

Storefront, checkout, orders and an API, hosted in Frankfurt. Nothing to deploy: open a store, connect your payment account and sell on your own domain.

Start freeSee the demo store

The demo store is sample data, and it doesn't take orders.

Your store

Example

Storefront and checkout
Hosted
Domain
Yours
Payment accounts
Yours
To deploy
Nothing

Hosted

We run it. You sell.

  • Storefront

    Your catalog on a hosted store, on a prood.app address or your own domain.

  • Checkout

    Multibanco, MB WAY and cards on Prood's hosted checkout page, then back to your store.

  • Dashboard

    Products, orders, customers and refunds. No servers, updates or plugins to look after.

Payments

Multibanco and MB WAY, next to cards.

Easypay and Ifthenpay put Multibanco, MB WAY and cards in one checkout. Stripe covers cards and wallets. Each store's checkout runs on one provider, and Stripe comes first if it's connected.

  • Multibanco

    Pay by reference

  • MB WAY

    Pay on your phone

  • Card

    Visa, Mastercard

Sample checkout on Easypay, with sample data.

Multibanco reference

Sample payment

Entity
12345
Reference
123 456 789
Amount
€63.00

Pay at a Multibanco ATM or in your banking app.

Paid straight to you.Prood doesn't hold your money. Payouts go from your provider to you, on your provider's schedule.

  • Stripe

    Cards, plus Apple Pay and Google Pay where you've enabled them

  • Easypay

    Multibanco, MB WAY, Card

  • Ifthenpay

    Multibanco, MB WAY, Card

Built for Europe. Plans are priced in euros, and your store's database and servers run in Frankfurt, Germany.

One store, three ways to run it

By hand, by code or with an AI agent.

Catalog, orders, customers, inventory and store settings all run on /v1, the same calls the dashboard makes. Paid plans can't be bought yet, so today you run a store in the dashboard.

Your store

  • Hands tie twine around a parcel wrapped in brown paper

    For merchants

    By hand

    Add products, take orders, and connect payments and domains in the dashboard. No plugins to install first.

    Read the merchant guide
  • zsh
    # List the store's productscurl \  https://api.prood.com/v1/products \  -H "x-api-key: $PROOD_API_KEY"

    For developers

    By code

    More than 40 REST operations, an OpenAPI 3.1 spec, a TypeScript client and the prood CLI, both available from the source repo for now. Free keys reach the public storefront API. Admin calls start on Grow.

    Build on Prood

  • Example, with Agent Auth

    Not approved
    Nothing
    Approved
    Public catalog
    Anything else
    Asks you

    For AI agents

    With an AI agent

    Agent Auth lets an AI agent ask for access to your store, and you decide. Agent Auth is coming with Grow.

    See how approval works

On every plan

The parts a store runs on.

What every store gets today, and what's coming later.

Catalog
Products with prices, descriptions and an in-stock switch.
Hosted checkout
Multibanco and MB WAY. Cards, plus Apple Pay and Google Pay where you've enabled them. Shoppers pay on Prood's checkout page, then return to your store.
Orders
Fulfill, cancel or refund. Refunds run through Stripe and, for MB WAY and cards, Easypay. Others you record in the dashboard.
Custom domains
Add your domain and we provision it, HTTPS included.
Team
Invites start on Grow. Everyone signs in with their own account.
Shipping
Fixed for now: Standard 15.00 in your currency (5 to 7 days), Express 35.00 (1 to 2 days). Your store shows these to shoppers. Setting your own rates is coming later.
Tax
Prices are what you enter. Prood doesn't calculate VAT or issue invoices yet.
Photo upload, coupons, store export
Coming later.
Your store's returns, terms and privacy pages
Coming later.
The demo store
It's sample data, and it doesn't take orders. We loaded its photos, categories and sizes directly. The dashboard can't add any of them yet. The API can add categories and sizes, starting on Grow.

Integrations

Connects to what you already use.

See every integration

  • Payments

    Easypay or Ifthenpay for Multibanco, MB WAY and cards in one checkout, or Stripe for cards and wallets. Each on your own account.

  • Your domain

    Point your domain at your store and we set up HTTPS. Every store also has a prood.app address.

  • REST API and MCP

    Connect your own tools through /v1, or give an AI client the store's MCP tools. Free keys reach the storefront API and its 21 MCP tools. Admin calls start on Grow.

Open your store today.

Add products, connect your payment account and point your domain. Free for 50 products and 100 orders a month.

Start freeEmail us

What you keep

Your domain
Yours
Payment accounts
Yours
API keys
Yours
Payouts
Direct to you